Small Business Direct Mail Campaigns
Using our turnkey Business Acquisition Marketing System, we help banks and other financial services companies profitably grow their small business franchise. Our clients typically add between 10-20% annual growth in new small business deposits and loan balances, exceed 1,000% return on marketing investment and achieve campaign payback in less than 4 months.
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Consumer Direct Mail Campaigns
Using our turnkey Consumer Acquisition Marketing System, we help banks and other financial services companies profitably grow their consumer franchise. Our clients typically add between 10-20% annual growth in new consumer deposit balances, loan outstandings or investments AUM. Most will also exceed 500% return on marketing investment and achieve campaign payback in less than 6 months.
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Digital Marketing Campaigns
Through our partner, Experian® Marketing Services, we leverage Audience IQ, a digital marketing platform. This solution integrates our Financial Personality® scores and our Consumer Financial Insights® scores with the largest addressable audiences in the U.S. so that financial services marketers can better target, engage and convert digital visitors to buyers.
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